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    Home»Property Investments»Accessible Real Estate Investing Platform
    Property Investments

    Accessible Real Estate Investing Platform

    July 20, 2024


    Paid non-client promotion: Affiliate links for the products on this page are from partners that compensate us (see our advertiser disclosure with our list of partners for more details). However, our opinions are our own. See how we rate investing products to write unbiased product reviews.

    Groundfloor is a wealth-tech and real estate investment platform offering SEC-qualified real-estate backed investments for accredited and non-accredited investors. The platform uses passive investing strategies to make diverse real-estate projects more readily accessible for everyone. Pricey investment options and high risk are not ideal for beginners.

    Groundfloor

    Groundfloor Groundfloor

    Insider’s Rating

    A five pointed star

    A five pointed star

    A five pointed star

    A five pointed star

    A five pointed star

    4.27/5

    Icon of check mark inside a promo stamp It indicates a confirmed selection.

    Perks

    Groundfloor offers SEC-qualified (under SEC regulation A+) real estate note investments


    Fees

    2.75% to 4% interest on loans

    Pros

    • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Historic 10% annual return
    • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Available to accredited and non-accredited investors
    • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Short-term investing terms
    Cons

    • con icon Two crossed lines that form an ‘X’. Only offers real-estate investments
    • con icon Two crossed lines that form an ‘X’. Low-liquidity on investments


    Product Details

    • All fees associated with Groundfloor IRAs are waived through the end of 2023.

    Introduction to Groundfloor

    Groundfloor is one of the best real estate investing platforms for experienced traders who allocate their funds across diverse short-term, high-yield private fractional real estate debt investments through notes and SEC-qualified Limited Resource Obligations (LROs).

    The lack of management fees and automated diversification make it more appealing to traders interested in short-term investment options. Groundfloor also offers an Auto Investor Account for generating passive income over the long term, which may be suitable for intermediate and experienced investors. 

    Generally, investing in real estate can be overwhelming for beginners, even using the best real estate lending platforms. Although Groundfloor’s automated trading features make investing in real estate more accessible, it may still be too confusing and risky for inexperienced investors. It’s also more expensive than traditional investment options.

    However, Groundfloor can be a great addition to a traditional investment portfolio as it only offers real-estate-backed investments. Traders seeking access to multiple asset classes should consider a different investment platform. 

    Groundfloor: Overall Rating

    How Groundfloor Works

    Here’s how to invest in real estate with little money with Groundfloor:

    Groundfloor solely invests in fractional real estate debt investments with terms ranging from 12 to 18 months. The company offers two choices: LROs and Notes. Limited Recourse Obligations (LROs) are debt securities backed by an underlying real estate asset with expected returns of 8% to 15%. 

    Standard and rollover Notes are loans with a repayment structure similar to bonds and terms options of 30-day, 90-day, or 12 months. They are secured by a pool of Groundfloor-originated loans that haven’t yet been funded as LROs on its platform. Notes have lower returns than LROs (ranging from 5.75% to 7.50%) but also lower risk.

    Auto Investor Account

    Groundfloor’s Auto Investors Account takes a set-it-and-forget approach to generating passive income. Once you transfer funds into your account, the robo-advisor automatically invests in hundreds of high-yield loans to create a diversified portfolio of assets with a 10% historic return.

    Once your initial loans are repaid, you’ll be automatically reinvested in more. Payments start rolling out in as little as three months but may take longer. 

    Mobile-First Investing

    Groundfloor’s mobile app lets you easily invest in various projects. You’ll get access to an information dashboard,  automatic reinvesting features, savings goals, and portfolio projections to help you project future balances.

    The Portfolio Summary feature allows you to track investments, accrued interest, and annualized returns and view the total loans you’re invested in. The Repayment Breakdown feature can show you your return capital, interest received, and your average realized return. 

    Self-Directed IRA

    Groundfloor lets you invest in LROs, traditional IRAs, Roth IRAs, SEP IRAs, SIMPLE IRAs, and Rollover IRAs. Forge Trust is Groundfloor’s IRA custodian. 

    Groundfloor’s auto-investing feature allocates your money across diverse real estate projects, with investment returns ranging from 7% to 14%. Additionally, Groundfloor is waiving all fees for IRAs until December 2024. 

    Groundfloor for Borrowers

    Borrowers can take out loans of $75,000 to $750,000, with rates ranging from 2% to 4.5%. 

    You must operate under an active LLC or corporation to qualify as a borrower. In addition, Groundfloor only accepts projects that are single-family residential properties (with 1-4 units), and the property must be located in a state where Groundfloor actively lends, according to its website. 

    There are just a few other things to note:

    • Must have a minimum property value of $50,000
    • You’ll need to have a credit score above 640
    • Groundfloor rolls mortgage points into closing costs; you can defer interest payments until the loan repays
    • You can receive up to 100% loan-to-cost and up to 70% loan-to-after-repair value (ARV represents the ratio between the loan amount and the value of the property after you’ve completed all repairs), based on experience

    Borrowers don’t have to provide interest payments until the loan is repaid because of Groundfloor’s true deferred payment option. While the company also offers a monthly payment option, the deferred option allows you to push off your interest payments until your loan ends. This could be a more attractive option for developers who don’t want to pay monthly interest payments.

    Groundfloor Fees

    There’s a $10 minimum deposit to start investing. Groundfloor only charges fees for borrowers, so investors are not subject to paying trading, management, or account fees.

    Groundfloor does charge borrowers service fees on loans. Loan rates fall between 2.75% and 4% interest for borrowers. Loan applications are $250, and Groundfloor charges you $1,250 for closing.

    On the upside, all fees associated with Groundfloor IRAs are waived through June 2024. IRAs require a $25,000 minimum opening balance.

    Groundfloor Pros and Cons

    Groundfloor Trustworthiness

    Groundfloor has a B+ rating with the Better Business Bureau. BBB ratings range from A+ to F and reflect the bureau’s opinion of how well a company interacts with its customers. Before issuing ratings, the bureau also considers a company’s time in business (including the type of business it is), customer complaint history, licensing and government actions, and advertising issues.

    Groundfloor doesn’t have any recent lawsuits or scandals.

    Groundfloor vs. Other Real Estate Crowdfunding Platforms

    Groundfloor vs. Fundrise

    Groundfloor and Fundrise both offer real-estate investments for non-accredited, passive investors. But the two platforms differ in asset options and features. 

    For only $10, you can open a Fundrise account to invest in REITs, electronic real estate funds, venture funds, and IPOs. Fundrise is also better for traders interested in long-term investments (at least five years), whereas Groundfloor is better for short-term investments and loans and charges lower fees. 

    Fundrise offers more account options, including joint brokerage and entity accounts.

    Fundrise review

    Groundfloor vs. Yieldstreet

    While Groundfloor is solely a real-estate investing platform, Yieldstreet also offers multi-class funds, fine art, and short-term assets. However, it charges a higher account minimum ($10,000). 

    If you want to buy and sell various assets, particularly alternative investments like art, then Yieldstreet is a better option. Investors solely wanting to trade real estate and take out real estate-related loans are better off with Groundfloor. 

    Yieldstreet review

    Groundfloor FAQs

    Groundfloor is a safe investment platform offering SEC-qualified real-estate back investments for accredited and non-accredited investors. The platform uses data encryption software to protect users’ personal information. However, investing in real-estate poses more risk than traditional investments like stocks or ETFs, so it’s not ideal for inexperienced investors. 

    Groundfloor fees are between 2.75% and 4% interest on loans. Loan applications are $250, and closing costs are $1,250. 

    You can get your money out of Groundfloor by logging into your account and opening the Investor Account tab at the upper right-hand corner. Click on Transfer Funds and select where you’d like to pull your funds from. Transfers can take three to five business days. You must have a linked bank account to withdraw funds from Groundfloor. If you need assistance, contact Groundfloor customer support at support@groundfloor.us.

    Why You Should Trust Us: How We Reviewed Groundfloor

    We examined Groundfloor‘s real-estate investing app using Business Insider’s rating methodology for investing platforms to compare and examine account types, pricing, investment options, and overall customer experience when reviewing investing platforms. Platforms are given a rating between 0 and 5. 

    Real estate investing platforms generally offer multiple assets, trading tools, fees, and other resources. Some platforms are better for more advanced or active investors, while others may better suit beginners and passive investors. Groundfloor was evaluated, focusing on how it performed in each category.

    <span>Tessa Campbell is an investing and retirement reporter on Business Insider’s personal finance desk. Over two years of personal finance reporting, Tessa has built expertise on a range of financial topics, from the best credit cards to the best retirement savings accounts.</span>Experience<span>Tessa currently reports on all things investing — deep-diving into complex financial topics,  shedding light on lesser-known investment avenues, and uncovering ways readers can work the system to their advantage.</span><span></span><span>As a personal finance expert in her 20s, Tessa is acutely aware of the impacts time and uncertainty have on your investment decisions. While she curates Business Insider’s guide on the best investment apps, she believes that your financial portfolio does not have to be perfect, it just has to exist. A small investment is better than nothing, and the mistakes you make along the way are a necessary part of the learning process.</span>Expertise: <span>Tessa’s expertise includes:</span><ul><li><span>Credit cards</span></li><li><span>Investing apps</span></li><li><span>Retirement savings</span></li><li><span>Cryptocurrency</span></li><li><span>The stock market</span></li><li><span>Retail investing</span></li></ul>Education: <span>Tessa graduated from Susquehanna University with a creative writing degree and a psychology minor.</span><span>When she’s not digging into a financial topic, you’ll find Tessa waist-deep in her second cup of coffee. She currently drinks Kitty Town coffee, which blends her love of coffee with her love for her two cats: Keekee and Dumpling. It was a targeted advertisement, and it worked.</span>

    Tessa Campbell

    Investing and Retirement Reporter

    Tessa Campbell is an investing and retirement reporter on Business Insider’s personal finance desk. Over two years of personal finance reporting, Tessa has built expertise on a range of financial topics, from the best credit cards to the best retirement savings accounts.ExperienceTessa currently reports on all things investing — deep-diving into complex financial topics,  shedding light on lesser-known investment avenues, and uncovering ways readers can work the system to their advantage.As a personal finance expert in her 20s, Tessa is acutely aware of the impacts time and uncertainty have on your investment decisions. While she curates Business Insider’s guide on the best investment apps, she believes that your financial portfolio does not have to be perfect, it just has to exist. A small investment is better than nothing, and the mistakes you make along the way are a necessary part of the learning process.Expertise: Tessa’s expertise includes:

    • Credit cards
    • Investing apps
    • Retirement savings
    • Cryptocurrency
    • The stock market
    • Retail investing

    Education: Tessa graduated from Susquehanna University with a creative writing degree and a psychology minor.When she’s not digging into a financial topic, you’ll find Tessa waist-deep in her second cup of coffee. She currently drinks Kitty Town coffee, which blends her love of coffee with her love for her two cats: Keekee and Dumpling. It was a targeted advertisement, and it worked.


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