Three forces have driven the pace. Low-cost ETFs accounted for 49% of year-to-date inflows, or $506 billion, while active ETFs took in 39%, or $398 billion. Bond ETFs added $300 billion, representing 29% of flows despite making up only 16% of industry assets.
Combined, low-cost and active ETFs span 3,368 funds, meaning the remaining roughly 2,000 ETFs on the market split just 12% of inflows between them, with 800 of those seeing outflows or no activity at all this year.
Non-US equity ETFs pulled in $228 billion so far this year, representing 34% of all equity inflows despite non-US exposures making up only 20% of equity ETF assets, pointing to advisors and investors building in an overweight to international markets.
US equity ETFs still led in dollar terms, at $441 billion year to date, and June inflows skewed heavily domestic, with $112 billion, or 80% of equity flows, going into US-focused funds even though non-US equities modestly outperformed for the month.
Emerging market ETFs added $2.2 billion in June, bringing the 2026 total to $38 billion, already ahead of the full-year record of $35 billion set in 2025. Steady participation is broad, too, with 73% of EM funds posting inflows this year.