ANKARA
Turkey’s electric motor manufacturers are increasing their technological capabilities with new investments and strengthening their assets in international markets.
Turkish firm WAT Motor Company has been exporting to over 40 countries since its inception in 1965, offering next-generation products with high efficiency with a commitment to technological transformation and sustainability.
Alp Karahasanoglu, WAT Motor CEO, told Anadolu that the firm launched its Germany-based warehouse to maintain stock and provide services close to its key consumers, “enhancing the service quality and daily delivery options starting in the second half of 2025.”
WAT changed the industry with its electronically commutated (EC) motor technologies, pioneering industry standards by upgrading its energy efficiency level to IE5+.
Karahasanoglu stated that the company offers performant motors far beyond the IE3 standard asynchronous motors and driver combinations due to its engineering infrastructure.
“We provide customers high-efficiency, environmentally friendly solutions with low operating costs through our compact design with integrated drivers,” he said. “We expanded our product and services line with motion control systems, renewable energy components, and electrification solutions, in line with a transformation vision we launched in 2018.”
“We offer solutions in autonomous intralogistics, which accelerates internal logistics processes and boosts operational safety for businesses, and we’re also working toward increasing our operational efficiency and reducing our environmental impact,” he added.
Karahasanoglu stated that “over half” of the electric motors exported to Europe are from WAT, adding: “More than 70% of the electric motors exported to Germany are WAT.”
He said that the firm launched new investments to offer time savings and logistics opportunities to customers.
“As of 2024, we started offering office and warehouse services to Gulf countries via our Dubai-based operations, and we are conducting feasibility studies to establish a motor production infrastructure in the Middle East and Africa,” he said.
Karahasanoglu said that WAT Motors is working toward fighting climate change with high energy efficiency and pro-environment electric motors while ensuring development.